We have entered into the digital world where electronic advertising has gained a magnificent attention of the businesses. Now people are not wasting time in wondering into the market streets and shops to get the required product or services rather they sit in front of computer and clicks to get their requirement.
A single keyword in search engine like Google, Yahoo and MSN explores a variety of websites where we can select over a core interest and can reach easily to our requirements. As we see or observed that, only website on first or the second pages on search engine are get clicked by user or searcher and in a result can make some revenue by the end.
Now the question is, how we can get on first page?. Here comes the roll of Social media marketing, part of search engine optimization. They use techniques like text link building, banner advertising, contextual linking and many other used in SEO to optimize the site for the search engines.
The entire search engine like Google, Yahoo.com crawls the website with a peculiar algorithm and ranks them according to their contents, back links, layout and some other factors. So, the social media has played a significant roll in promoting websites and providing businesses with a better ROI.
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